By Fawaz Adebisi
Twitter, under the ownership of Elon Musk and the leadership of CEO Linda Yaccarino, has unveiled a fresh logo for its microblogging platform, marking a significant change from the original blue bird symbol.
The new logo, a striking white “X” against a black background, was presented by Yaccarino, who shared an image of it on Sunday with the accompanying message: “X is here! Let’s do this.”
She highlighted that the “X” logo is powered by advanced AI and holds the potential to revolutionize how we connect, pushing the boundaries of our imagination.
Elon Musk, a visionary entrepreneur, also made adjustments to his own Twitter profile, adopting the company’s new logo as his profile picture.
He described the design as a masterpiece of “minimalist art deco.” Additionally, Musk updated his Twitter bio to “X.com,” a redirect to twitter.com, further emphasizing the significance of this rebranding.
Notably, Musk had already named Twitter’s parent company the X Corporation, showcasing his commitment to creating an all-encompassing platform.
He had previously expressed his goal of turning Twitter into the “everything app,” a concept inspired by his earlier venture, X.com, founded in 1999, which later evolved into the renowned payment service provider, PayPal.
As a symbolic gesture, the new logo was projected onto Twitter’s offices in San Francisco, underscoring the momentum of change following Musk’s acquisition of the social media giant for a staggering $44 billion last year.
Under Musk’s leadership, Twitter has undergone substantial transformations, including the renaming of the business to X Corp, aligning with his ambitious vision of developing a “super app” akin to China’s WeChat.
Musk’s relentless drive to build an all-encompassing platform has been the catalyst for these sweeping changes, which signal an exciting new chapter for Twitter and its global community of users.
