By Oyero Abiodun Yakub
Irish brand, Paddy Power gets a total of 1,200 sheep to wish the Wales national team ‘good luck’ as they take on the England national team after 64 years of making it to the World Cup tournament. The company takes a full-page advert to support the team astoundingly.
The goodwill act was carried out by the brand on a Grower Farm just outside Swansea. 1,000 Welsh sheep and 200 lambs were gathered into pens to form the inscription “SHEEP > LIONS” at Grower Salt Marsh Farm.
The “Lions” used indicates the three Lions on the England national football badge, and also the team’s nickname.
The exciting message was unveiled by former Internationals Cliff Jones, 87, and Terry Medwin, 90 who are the two surviving members of the last Welsh team to participate in the World Cup in 1958. Approximately 160 sheep were used to create each letter, as the epic message measured 1248m2
The message was followed with sheep-themed puns as Paddy Power issued a strong message to the England team, telling them: “Wales is coming to get ewe.”
According to the Irish brand, it is “the only logical course of action.” They said, “as an Irish brand, we know all about being underdogs at the World Cup. Unlike us, our Celtic cousins have made it to this tournament, and now, on the other side of the world, they face England.”
The England team sitting comfortably at the top of the Group B table with 4 points, won their first match and ended the second match with a goalless draw in the ongoing World Cup tournament in Qatar. They are also the favorites of tonight’s match between both national teams.
