By Yusuf Boluwatife
Nigerian multi-talanted songstress, Ayra Starr has earned a honour from global music platform, Spotify.
The 19-year-old who came into limelight in 2020 after the release of her hit single, “Away”, was named the Equal Africa Artist of the Month through the Spotify Equal music programme.
According to Spotify’s Head of Music for Sub-Saharan Africa, Phiona Okumu, the company’s aim with the Equal Programme “is to create a space on the platform that allows us to solely amplify work of female creators.”
Okumu said,”Ayra represents the new-age female artists whose creativity and determination breaks barriers between genres. She posseses the boldness and swagger that we’re used to seeing from pop artists but has an edge that feels symbolic of the listening habits of Gen-Zers. We aim to amplify more confident female voices like hers through Equal.”
Accepting the recognition, the “Bloody Samaritan” crooner said she feels good to be part of the generation that is changing the narrative and being appreciated for their contribution to society irrespective of the sector and age.
“I’m grateful to Spotify Equal for this feature that shines a light on women in a male-dominated industry. It makes me feel seen, and I’m sure it’s done so for everyone who has been featured before me,” she said.
